Privacy Policy
Beer League Brand (“Beer League Brand,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information we collect, how we collect it, how we use and protect it, when we share it, and the choices and rights available to you when you visit or make a purchase through beerleaguebrand.com (the “Website”), interact with us, or participate in our email or SMS marketing programs.
By using our Website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
Depending on how you interact with Beer League Brand, we may collect the following categories of information.
Information You Provide Directly
We may collect information you voluntarily provide to us, including:
- First and last name
- Email address
- Mobile phone number
- Billing address
- Shipping address
- Account information
- Order and purchase information
- Product preferences
- Information you provide when contacting customer service
- Information you provide when submitting a product review
- Information you provide when entering a promotion, giveaway, or other marketing campaign
- Information you provide when subscribing to email or SMS marketing
Payment Information
When you make a purchase, payment information is processed through third-party payment processors and/or Shopify's payment services.
Beer League Brand generally does not directly receive or store your complete credit card number.
Payment providers may collect and process payment information according to their own privacy policies and applicable security requirements.
Information Collected Automatically
When you visit our Website, certain information may be collected automatically, including:
- IP address
- Browser type
- Device type
- Operating system
- Approximate location derived from IP address
- Pages viewed
- Products viewed
- Referring website
- Date and time of visits
- Website interactions
- Shopping and browsing activity
- Information about how you interact with emails, advertisements, and other communications
We may collect this information through cookies, pixels, tags, software development kits, analytics tools, advertising technologies, and similar technologies.
2. How We Collect Information
We may collect personal information from:
- You directly
- Your purchases and interactions with our Website
- Forms and signup pages
- Cookies and similar technologies
- Email and SMS interactions
- Social media platforms
- Advertising platforms
- Third-party service providers
- Other sources where permitted by applicable law
3. How We Use Your Information
We may use personal information for legitimate business and commercial purposes, including to:
- Process and fulfill orders
- Process payments
- Ship products
- Provide order confirmations and shipping updates
- Provide customer service
- Respond to questions and requests
- Manage customer accounts
- Process returns, exchanges, and refunds
- Send transactional communications
- Send marketing emails
- Send marketing text messages when you have provided the required consent
- Send promotional offers and discounts
- Notify customers about new products, restocks, and launches
- Send abandoned-cart or similar marketing communications where permitted
- Request product reviews and customer feedback
- Operate and improve our Website
- Personalize your shopping experience
- Analyze Website traffic and customer behavior
- Measure the effectiveness of our marketing
- Deliver and measure advertising
- Detect and prevent fraud
- Protect the security of our Website and business
- Comply with legal and regulatory obligations
- Enforce our terms and policies
- Establish, exercise, or defend legal claims
We may also use aggregated or de-identified information for legitimate business purposes, provided that the information is maintained in a manner that does not reasonably identify you.
4. Email Marketing
If you voluntarily subscribe to receive marketing emails from Beer League Brand, we may use your email address to send you promotional communications, including information about:
- New products
- Product launches
- Restocks
- Discounts
- Promotions
- Sales
- Events
- Other Beer League Brand news
You may unsubscribe from marketing emails at any time by clicking the “unsubscribe” link included in our marketing emails.
Unsubscribing from marketing emails does not necessarily stop transactional or service-related communications, such as order confirmations, shipping updates, or customer-service messages.
5. SMS / Text Message Marketing
If you voluntarily opt in to receive marketing text messages from Beer League Brand, we may send recurring SMS messages regarding:
- Product launches
- New products
- Restocks
- Promotions
- Discounts
- Special offers
- Abandoned carts
- Back-in-stock notifications
- Other Beer League Brand marketing communications
Your consent to receive marketing text messages is not a condition of purchasing goods or services from Beer League Brand.
Message and data rates may apply. Message frequency varies.
You may opt out of marketing text messages at any time by replying STOP to a Beer League Brand text message.
You may also reply HELP for assistance.
After you send STOP, you may receive one final message confirming your opt-out. No further marketing messages will be sent unless you provide a new affirmative opt-in consent.
We may maintain records of SMS consent, including the phone number provided, date and time of opt-in, source or method of opt-in, and related consent information for purposes of administering our SMS program, honoring opt-out requests, and demonstrating compliance with applicable law.
We do not sell or rent mobile phone numbers or SMS opt-in information.
6. Shopify
Our online store is powered by Shopify.
Shopify may process personal information in connection with your use of our Website, including information relating to your orders, account, device, browsing activity, and interactions with Shopify-powered services.
Shopify's handling of information is also governed by Shopify's privacy practices and policies.
You can review Shopify's privacy policy through its official website.
7. Email and SMS Service Providers
We may use third-party service providers to help us send and manage email and SMS communications.
These providers may process information such as your name, email address, phone number, purchase history, communication preferences, and interaction data as necessary to provide services to Beer League Brand.
These service providers are permitted to process information on our behalf and are not authorized to sell or use your information for their own independent marketing purposes.
8. Cookies and Similar Technologies
We use cookies and similar technologies to operate our Website and understand how visitors use it.
Cookies and similar technologies may be used to:
- Keep products in your shopping cart
- Remember preferences
- Maintain sessions
- Understand Website traffic
- Measure marketing performance
- Improve Website functionality
- Personalize content
- Deliver relevant advertising
- Measure advertising effectiveness
- Detect fraud and security issues
Some cookies are necessary for the Website to function, while others are used for analytics, personalization, or advertising.
Depending on your location, you may have choices regarding certain cookies and tracking technologies through our cookie or privacy settings.
9. Advertising and Tracking Technologies
We may use third-party advertising and analytics services, including platforms operated by companies such as Meta and TikTok, to advertise Beer League Brand products, measure advertising performance, understand Website activity, and provide more relevant advertising.
These services may use cookies, pixels, SDKs, or similar technologies to collect information about your interactions with our Website and advertisements.
Depending on the platform and your settings, information collected through these technologies may include:
- IP address
- Device information
- Browser information
- Pages or products viewed
- Purchase information
- Advertising interactions
- Approximate location
- Website activity
We may provide certain information to advertising and analytics providers to help us measure and improve our advertising campaigns.
Where required by applicable law, we will provide appropriate notice and choices regarding this activity.
10. We Do Not Sell Your Personal Information
Beer League Brand does not sell, rent, or trade your personal information.
We will not sell your name, email address, phone number, SMS opt-in information, purchase information, or other personal information to third parties for money or other valuable consideration.
We also do not sell or rent customer information to third parties for their own independent email, SMS, or other marketing purposes.
We may, however, share information with companies that provide services to us, such as:
- Shopify
- Email and SMS service providers
- Payment processors
- Shipping and fulfillment providers
- Customer-service providers
- Website hosting and technology providers
- Analytics providers
- Advertising and marketing service providers
- Fraud-prevention and security providers
These companies receive only information reasonably necessary to perform services for Beer League Brand or for purposes otherwise permitted by applicable law.
Your SMS opt-in information and consent will not be sold or shared with third parties for their own marketing or promotional purposes.
We may also disclose information when required or permitted by law.
11. Advertising and “Sharing” Under Certain Privacy Laws
Although Beer League Brand does not sell personal information, certain privacy laws may define the term “sale” or “sharing” more broadly than ordinary commercial usage.
For example, some privacy laws may consider certain disclosures of information to advertising or analytics providers to constitute “sharing” for cross-context behavioral advertising, even when no money is exchanged for the information.
Where applicable law gives you the right to opt out of such activities, Beer League Brand will provide the required mechanism to exercise that right.
12. California Privacy Rights
If you are a California resident and applicable California privacy law applies to you, you may have certain rights regarding your personal information.
These rights may include:
Right to Know
You may have the right to request information about the categories and specific pieces of personal information we collect, use, disclose, or otherwise process, subject to applicable exceptions.
Right to Delete
You may have the right to request deletion of personal information we have collected about you, subject to legal and other applicable exceptions.
Right to Correct
You may have the right to request correction of inaccurate personal information.
Right to Opt Out of Sale or Sharing
You may have the right to opt out of the sale or sharing of personal information as those terms are defined under applicable California law.
Because Beer League Brand does not sell personal information, there is no sale of your personal information for us to opt you out of.
If our use of certain advertising or tracking technologies is considered “sharing” under applicable California law, you may have the right to opt out of that activity.
Right to Limit Certain Uses of Sensitive Personal Information
Where applicable, you may have the right to limit certain uses or disclosures of sensitive personal information.
Right to Non-Discrimination
You have the right not to receive discriminatory treatment for exercising privacy rights granted by applicable law.
How to Exercise Your Rights
To submit a privacy request, contact us using the contact information provided in the Contact Us section below.
We may need to verify your identity before completing certain requests.
We will respond to qualifying requests within the time periods required by applicable law.
California privacy law also provides certain rights concerning the use of Global Privacy Control (“GPC”) signals. Where required by applicable law, Beer League Brand will process qualifying GPC signals as required.
13. Other State Privacy Rights
Depending on where you live, you may have additional privacy rights under applicable state law.
These rights may include rights to:
- Access personal information
- Correct personal information
- Delete personal information
- Obtain a copy of personal information
- Opt out of certain targeted advertising
- Opt out of certain profiling
- Opt out of the sale of personal information
- Appeal a decision regarding a privacy request
If applicable law provides you with these rights, you may exercise them by contacting us using the information provided below.
Beer League Brand will process qualifying requests in accordance with applicable law.
14. Children's Privacy
Our Website and products are not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13.
If we learn that we have collected personal information from a child under 13 without legally required parental consent, we will take reasonable steps to delete that information.
If you believe a child has provided us with personal information, please contact us.
15. Data Security
We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, destruction, or misuse.
However, no method of transmitting information over the Internet or storing information electronically is completely secure.
Accordingly, we cannot guarantee absolute security of your personal information.
16. Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide our products and services
- Complete transactions
- Provide customer support
- Maintain business and transaction records
- Comply with legal and tax obligations
- Resolve disputes
- Enforce agreements
- Prevent fraud
- Protect our business and customers
The length of time we retain information depends on the type of information and the purpose for which it was collected.
When information is no longer reasonably necessary for these purposes, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.
17. Business Transfers
If Beer League Brand is involved in a merger, acquisition, financing, sale of assets, reorganization, bankruptcy, or similar transaction, personal information may be transferred as part of that transaction.
Any such transfer will be handled in accordance with applicable law.
18. Third-Party Websites and Services
Our Website may contain links to third-party websites, applications, social media platforms, or other services.
We are not responsible for the privacy practices, content, or security of third-party websites or services.
We encourage you to review the privacy policies of any third-party services you use.
19. Social Media
Beer League Brand may maintain accounts or pages on social media platforms.
If you interact with us through social media, the social media platform may collect information about you according to its own privacy policy and terms.
Your interactions with Beer League Brand on social media may also be visible to others depending on your privacy settings and the platform's functionality.
20. Product Reviews and User-Submitted Content
If you submit a product review, photograph, comment, testimonial, or other content to Beer League Brand, we may collect and use the information you provide in connection with that submission.
Depending on the service and your submission, your name, review, photograph, or other submitted content may be displayed publicly on our Website, social media channels, marketing materials, or other Beer League Brand communications.
You should not submit personal information that you do not want made publicly available.
21. Fraud Prevention and Legal Compliance
We may collect, use, and disclose personal information when reasonably necessary to:
- Detect or prevent fraud
- Investigate suspected abuse
- Protect our Website and systems
- Protect our customers and employees
- Enforce our policies
- Respond to legal requests
- Comply with applicable laws, regulations, subpoenas, court orders, or governmental requests
- Establish, exercise, or defend legal rights
22. International Customers
Beer League Brand may sell products to customers located outside the United States.
If you access our Website or purchase products from outside the United States, your information may be transferred to, stored in, or processed in the United States or other locations where Beer League Brand or its service providers operate.
Privacy laws in those locations may differ from the laws of your country or region.
By using our Website and providing information to us, you acknowledge that your information may be processed in these locations, subject to applicable law.
23. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, technology, services, or legal requirements.
When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.
If we make material changes, we may provide additional notice when required by applicable law.
We encourage you to periodically review this Privacy Policy.
24. Contact Us
If you have questions about this Privacy Policy, your personal information, our marketing practices, or your privacy rights, please contact Beer League Brand through the contact information provided on our Website.
Beer League Brand
Website: beerleaguebrand.com
SMS Quick Reference
If you are subscribed to Beer League Brand SMS marketing:
Message and data rates may apply. Message frequency varies.
Reply STOP to opt out.
Reply HELP for help.
Your consent to receive marketing text messages is not a condition of purchasing any goods or services from Beer League Brand.
Beer League Brand does not sell or rent your personal information, including your phone number or SMS opt-in information.